Interview with fashion designer Rosa Winther Denison

Rosa is a young designer from Copenhagen. We had a chat with her about her style and designs.

Roas

Tell us about your brand?
RWD was founded in 2014.  RWD is all about Scandinavian minimalism and collections with a multi purpose. I aims to create collections that satisfy the multiple needs of modern women. Raw materials are rigorously evaluated and chosen carefully with a strong focus on quality and diversity. The collections are distinctive and classical, yet slightly askew. I wish to integrate a strong and sophisticated expression with that little extra twist that makes the individual garments stand out. I also hand knit all the accessories  myself and hope that slow fashion and high quality designs will eventually challenge the storming fast high-street fashion culture.

Danish fashion design RWD by Rosa Winther Denison

How did you get into design?
I decided on becoming a designer, when I got tired of the reading and remembering at sixth-form-college. I am incredibly bad at remembering stuff I’m not interested in, and I discovered that all that reading was not for me. I have also thought of becoming a law student, which I am quite happy about not pursuing.

Danish fashion design RWD by Rosa Winther Denison

Describe your style to us?
My personal style is very relaxed. I love combining vintage items with basic pieces. I especially love wearing my grandma’s shirts, from when she was young. You can see how well made things were back then, and that finish was a whole other story. I love to look different, not wearing what everyone else is, everyday.

Danish fashion design RWD by Rosa Winther Denison

How do you find inspiration?
I mostly get inspired by architecture – by some the world’s most interesting architects. I really enjoy interpreting their aesthetics and I strive to create a synergy between a domain of structures and supple materials. I also quite like combining old fashion methods with new fancy technology, in order to create unique pieces.

Danish fashion design RWD by Rosa Winther Denison

What’s this season’s must have?
A raincoat… or the long wooly cashmere/viscose jacket from my collection. It’s simply my favorite.


Danish fashion design RWD by Rosa Winther Denison
What is your next buy?
I really need new socks and underwear for winter. But I would much more prefer a new kitchen.

What is the most important thing, you need in order to be a good designer?
Creativity, a business orientated mind, and patience. Patience, patience, patience. I hope one day to win the lottery in order to invest in future projects, but things take time, and that is one of the most tough but very honest points in fashion.

Danish fashion design RWD by Rosa Winther Denison

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